Cookie Policy
1. Overview
This Cookie Policy explains how Alerta Family, Inc. (“Alerta,” “we,” “our,” or “us”) uses cookies and similar technologies on our websites, mobile applications, and connected IoT services (collectively, the “Services”).
We use these technologies to provide essential functionality, remember user preferences, measure performance, and improve the user experience. This Policy should be read together with our Privacy Policy, which explains how we collect, use, and protect personal data.
2. What Are Cookies?
Cookies are small text files that a website or app stores on your device to remember information about your visit. Cookies may be “first-party” (set by Alerta) or “third-party” (set by external services we use for analytics or payments).
We also use related technologies such as:
- Local Storage – Data stored locally by your browser or app to remember preferences.
- Analytics SDKs – Mobile equivalents of cookies used in apps (e.g. Firebase Analytics).
- Web Beacons / Pixels – Small code snippets that track page views or events.
3. How We Use Cookies
| Category | Purpose | Examples |
|---|---|---|
| Strictly Necessary | Enable secure logins, shopping cart, device registration, and site navigation. | Session cookies, authentication tokens |
| Functional / Preference | Remember settings such as language, location, and saved devices. |
user_pref, local storage keys
|
| Performance / Analytics | Understand usage patterns, troubleshoot issues, and improve app stability. | Google Analytics, Firebase Analytics |
| Payment / Security | Support secure checkout and fraud prevention. | Stripe, reCAPTCHA cookies |
We do not use cookies for targeted advertising, behavioral profiling, or cross-site tracking.
4. Third-Party Services We Use
We rely on a few trusted third-party providers to operate our Services:
| Service | Purpose | Link to Policy |
|---|---|---|
| Google Analytics | Measure website traffic and app usage | Google Privacy & Terms |
| Firebase (Google LLC) | App performance, crash analytics, notifications | Firebase Privacy |
| Stripe | Secure payment processing | Stripe Privacy Policy |
| reCAPTCHA (Google LLC) | Fraud and spam protection | reCAPTCHA Terms |
These third parties may place their own cookies to perform their services. They do not receive personal data beyond what is necessary for their functions.
5. Managing Cookies and Preferences
You have several options for controlling cookies:
On Web Browsers
- Adjust cookie permissions through your browser settings.
- Block or delete cookies at any time.
- Most browsers also offer “Do Not Track” settings.
Links for popular browsers:
- Chrome
- Safari
- Edge
- Firefox
On Mobile Apps
- Analytics SDKs can often be disabled in the Settings or Privacy section of the app.
- Disabling analytics may limit diagnostic feedback or performance insights.
6. Data Retention
Cookies remain on your device for varying durations:
- Session cookies: deleted when you close your browser or app.
- Persistent cookies: typically expire within 6–24 months unless deleted manually.
We do not use cookies for indefinite storage or permanent tracking.
7. Changes to This Policy
We may update this Cookie Policy periodically to reflect new tools or regulations. The “Effective Date” above indicates the latest revision. When changes are material, we will notify users through our website or app before they take effect.
8. Contact Us
If you have questions or concerns about how cookies are used on our Services, contact:
Privacy Officer
Alerta Family, Inc.
Email: privacy@alertahome.com
Website: https://alertahome.com